Another perspective, similar findings:
“Companies in all industries and regions are experimenting with — and benefiting from — digital transformation. Whether it is in the way individuals work and collaborate, the way business processes are executed within and across organizational boundaries, or in the way a company understands and serves customers, digital technology provides a wealth of opportunity.”
MIT Center for Digital Business research surfaced 9 elements across three categories:
Transforming Customer Experience
- Customer Understanding
- Top-Line Growth
- Customer Touch Points
Transforming Operational Processes
- Process Digitization
- Worker Enablement
- Performance Management
Transforming Business Models
- Digitally Modified Businesses
- New Digital Businesses
- Digital Globalization
For the details: The Nine Elements of Digital Transformation | MIT Sloan Management Review.