I never intend to halt my public writing. It just happens. A client invites me to work on interesting problem, which can lead to another interesting problem or client, and before long only the crickets remain here. During this latest, much prolonged, cricket chorus I’ve been helping clients pursue digital agenda items. It is critical to […]
Link: Why Nordstrom’s Digital Strategy Works (and Yours Probably Doesn’t) – HBR
From the esteemed Jeanne W. Ross on studying customer obsessed, digitally ambitious Nordstrom: DON’T: Only a small percentage of companies will gain competitive advantage from [social, mobile, analytics, cloud, and internet of things] SMACIT technologies. Those that do will focus less on the individual technologies and more on how they rally all those technologies, in […]